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UNTAPPED

For brands

Make sponsorship
work harder
for your business.

A stadium crowd of fans waving white towels, a sea of purple and white

In their words

We rarely see uplift in consumer action intent of the kind UNTAPPED achieved - it's one of the hardest metrics to move.
Meta·Partnerships Lead, Sport

What you get

We get more value for brands from sponsorship - turning rights, assets and audiences into measurable marketing that performs.

This gives brands a clearer way to get more value from sponsorship:

  1. 01

    Value

    Gets more value from the rights and assets brands have already bought.

  2. 02

    Precision

    Targets the audiences that matter most with greater precision.

  3. 03

    Accountability

    Makes sponsorship easier to measure and justify inside the business.

  4. 04

    Alignment

    Aligns sponsorship more closely to real brand and business objectives.

  5. 05

    Relevance

    Builds activation that is more relevant, effective and purposeful.

  6. 06

    Capability

    Adds specialist marketing capability rarely found elsewhere in sport.

How we work

  1. 01

    Unique audience understanding

    1000+ data points from the most robust live datasets.

  2. 02

    Insight-led creative platforms

    150 creators across 20+ countries, matched to campaign objectives.

  3. 03

    Targeted multi-channel distribution

    Multimedia assets distributed across digital, OOH, streaming.

Our Work

Selected case studies

High-value lead generation

Nexo

Website visitor growth

NordVPN

Close Brothers and The Jockey Club partnership creative

Customer acquisition

Close Brothers

Trusted by

  • NordVPN
  • Close Brothers
  • ExpressVPN
  • Elit Hair
  • Nexo
  • Astropay

Work with us

There is more performance in your sponsorship.Let's prove it.